Cre8 Agency Blog

Event news, professional advice & exciting updates in the world of face-to-face marketing and event staffing

How To Make Your Trade Show Follow-Up Process Easier

80% of contacts made at trade shows are never contacted after the exhibition is over. Not only is this a lost business opportunity, it's an alarming statistic that proves most exhibitors lack a deliberate follow-up plan. After the trade show is complete, it's natural...

read more

The Psychology Behind Successful Trade Show Exhibits

Face-to-face marketing remains an unparalleled way to attract and influence new customers. In contrast to other advertising methods, trade shows enable exhibitors to create a specific mood and utilize the psychology of human beings. Exhibits are like living, breathing...

read more

Nightclub & Bar Convention & Trade Show 2015

On March 30 - April 1, over 39,000 nightclub and bar professionals will assemble at the Las Vegas Convention Center. This convention is the most influential event in the industry, where the best nightclub operators in the world meet to showcase their brand and discuss...

read more

Microsoft Ignite 2015

On May 4-8, Microsoft Ignite is taking over the McCormick Place Convention Center in downtown Chicago. This IT conference brings industry innovators together to learn, connect, and showcase the future of tech. Microsoft's brightest will discuss topics including cloud...

read more

3 Unique Exhibitor Tips for RSA Conference 2015

On April 20-24, the world's best in the security industry will congregate at San Fransisco's Moscone Center to showcase products, give presentations, and discuss new ideas. Since 1991, the RSA Conference has provided IT exhibitors with an unrivaled opportunity to...

read more

Start With “Why” at Your Next Exhibit

Trade shows are a fantastic opportunity to connect people to your brand in a more profound and intimate way. In order to do so, it’s essential to communicate not only what you're selling, but why you're selling it. And as you'll learn in Simon Sinek's fascinating TED...

read more

Top Trade Show Trends to Watch For In 2015

As technology evolves, your exhibit must follow suit in order to succeed. By recognizing and adapting to current trends, your company can find new ways to cut costs, connect with attendees, and create a better experience for customers at your next trade show. Here are...

read more

How To Train Your Booth Staff

Taking the time to properly train your booth staff is an indispensable process. It allows you to effectively use your staff's expertise and maximize your investment by creating an exhibit experience that is tailored to your brand.   Autonomy and Preparation Brand...

read more

Industry Lingo: Brand Ambassadors & Promotional Models

What is the difference between a brand ambassador and a promotional model? There are a lot of different terms people use for the various roles in the event staffing industry. It is easy to be confused by the diverse and inconsistent ways people use staffing agency...

read more

How To Increase The Impact of Booth Exhibit Giveaways

Giving away promotional items is the perfect way to raise brand awareness and increase traffic to your booth. Free swag benefits everyone involved — current customers will be proud to boast your logo, and unfamiliar attendees will appreciate the gesture. As you decide...

read more

Expand Your Audience: Live Streaming

Trade shows are all about face-to-face interaction. Nevertheless, the internet presents a unique opportunity to make your exhibit accessible to those who can't be at the event. For those unfamiliar with live streaming, it's the process of broadcasting video over the...

read more

How To Effectively Use Twitter for your Trade Show

Many companies avoid the Twittersphere because it takes a lot of commitment. And it’s true: Twitter isn't a platform where you can drop in every few weeks with an update. In order to maintain visibility, you must stay active and provide followers with consistent,...

read more

How to Make the Most of America’s Beauty Show Chicago

Americas Beauty Show 2015 will be taking place at Chicago's McCormick Place March 21-23, 2015. A crowd of over 60,000 beauty industry professionals gather to discuss salon business, sculpting, makeup, nail art, the latest trends fashion and more. The American Beauty...

read more

Strategies to Increase Booth Traffic

Your trade show exhibit is like a solar panel that runs on the attention of attendees. Without their eyes and ears, your booth lacks energy and impact. If you've made the commitment and investment to appear at an upcoming show, it's critical to entice people to spend...

read more

Your Exhibit Is Only As Good As Your Staff

When preparing for a trade show, it's easy to focus on the straightforward, manageable details and overlook the most influential element of your booth's success: a well-trained staff. Companies often forget that their booth talent is the conduit in which customers...

read more

Los Angeles Brand Ambassadors and Booth Models 

Cre8 Agency’s brand ambassadors, spokes models and event talent will be working through the IHRSA trade show floor. Cre8 event talent will be product demonstrators, booth greeters, lead generators and more at one of the world’s largest health and fitness events of the...

read more

Brand Ambassadors and Booth Hostesses for SXSW

SXSW Austin 2015 is just weeks away and the time has come for exhibiting and sponsoring companies to put the final touches on their marketing strategy to make their presences at SXSW a huge success!   South by South West is one of the largest events of its kind...

read more